RESTAURANT & BAR
We believe that successful restaurants are built on a foundation of agile, optimised business strategies and striking, well-executed culinary concepts. From innovative fast food pop-ups to fine-dining restaurants and everything in between, the Sophron client is passionate about steering their concept to maximum success.
We optimise the internal machinery of an organisation so that businesses are future-proofed, bottom lines are improved and processes are streamlined.
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We understand what constitutes profitability, excellence and relevance in the hospitality arena and as such, all of our projects are rooted in ensuring that our clients see a significant return on their investments while creating exciting, compelling and relevant dining experiences.
START-UP CONSULTING
Having seasoned and dynamic support is one of the main determinants of success for new restaurant owners. Operational excellence, a compelling concept and exemplary execution are only a few of the key drivers of financial success in the hospitality arena. Our start-up consulting programmes are designed to ensure that business owners are comprehensively supported from day one:
BUSINESS PLANNING
Planning effectively and having access to the right information at the right time allows organisations to balance investment in key activities against current market conditions: We develop comprehensive, Investor-Ready Business Plans that contains everything needed to present to prospective investors, partners and funding institutions.
CONCEPT DESIGN
Our end-to-end restuarant concept process is a collaborative journey we embark upon with new entrants into the hospitality arena: Concept Design Market Research & Feasibility Study Brand Development F&B Offering Creation Restaurant Layout & Interiors
STAFFING & MANAGEMENT
A business operating in the hospitality arena is only as excellent as the people behind it. We create bespoke staffing and training programs aligned to our client's unique needs: Recruitment & Executive PlExecutive Coaching Workforce Planning Policy & Procedure Development Training & Development Programs Performance Management B-BBEE Advisory
STRATEGIC SERVICES
Having seasoned and dynamic support is one of the main determinants of success for new restaurant owners. Operational excellence, a compelling concept and exemplary execution are only a few of the key drivers of financial success in the hospitality arena.
Our start-up consulting programmes are designed to ensure that business owners are comprehensively supported from day one:
BUSINESS ADVISORY
OPERATIONAL OPTIMISATION
BUSINESS ACCELERATION
We create business models that are future-proofed and destined for commercial success. Remaining competitive in an ever-evolving market is a crucial challenge for every business: Commercial Analysis Market Analysis Change Management Pricing & Positioning Competitive Strategy Business Model Innovation
Optimising daily systems, processes and operations is a key element in streamlining a business and setting it up for revenue expansion. Streamlining Financial Processes & Controls Back-Of-House Optimisation Food & Beverage Costing Streamling Procurement Processes F&B Safety Procedure Optimisation Bar & Mixology System Optimisation Development of Standard Operating Procedures
We’ll help you find new revenue streams to complement your brand or break into a new market. Concept Revitilisation New Product Development On-Site Touchpoint Alignment Revenue Expansion Programs Operational Optimisation Business Expansion Coordinating Strategic Partnerships PR & Marketing Programs
BRANDING & MARKETING
A compelling brand is the backbone of any hospitality enterprise and as such, we aim to create food and beverage brands that speak to the contemporary consumer but also stand the test of time. Our marketing and communication strategies leverage the massive potential of the digital landscape to bring standout experiences to our client's audiences.
BRAND DEVELOPMENT
DESIGN & DEVELOPMENT
END-TO-END DIGITAL & PR
Our strategic branding efforts are geared toward connecting with community, creating brand loyalty and ensuring recognition. New Brand Development New Concept Development Rebrand & Brand Revitilisation Brand Touchpoint Review & Alignment
Consistency across all brand touchpoints is a crucial factor in developing a recognisable and formidable lifestyle brand. Brand Touchpoint Assessment & Alignment Website / App Design and Development Apparel & Uniform Design Product and Packaging Design Menu & Print Media Design
We provide all key digital marketing and PR solutions in-house.: Digital Marketing Strategy Social Media Management PR & Communications Community Management Email Marketing Ad Campaign Management
F&B EXPERIENCE DESIGN
We aim to turn dining entities into experiences by fine-tuning and re-designing each and every touchpoint of our client's destinations bringing their inherent value to the forefront and refining how it is packaged for the contemporary consumer.
KITCHEN/BAR OPTIMISATION
We design kitchens and bars suited to every size, style and scale. Kitchen & Bar Audit Architectural Planning & Interior Design Mechanical, Electrical & Plumbing Specifications Equipment Procurement Food Service Layout and Design
STAFF TRAINING
More often than not, hospitality staff are a restaurant's most important touchpoints. We strive to create dynamic organisational cultures that inspire people to learn more, do more and be more: Waiter Training FOH/BOH Training Customer Service Training Performance Management Programs
EXPERIENCE DESIGN
We work to optimise and refire every element of a restaurant' or bar's offering. Wine Selection Review Bar Offering Redesign Food and Menu Offering Redesign Staff Knowledge Program Experience Audit & Improvement Plan Interior & Exterior Design
INTERIORS & ARCHITECTURE
Community-oriented spaces lie at the centre of everything we do. A restaurant's backdrop is as important to the guest experience as what is on offer inside.
INTERIOR & EXTERIOR DESIGN
ARCHITECTURE
REAL ESTATE SERVICES
We create innovative designs aligned to the unique needs, timelines and budgets of our client's budgets.​ Concept Development Conceptual Rendering Budgeting & Timelines Interior Design Exterior Design & Signage Kitchen Design & Specifications Furnishing & Styling Installation Procurement
Our technically masterful in-house architects are dedicated to creating cutting-edge, innovative spaces. Development Feasibility Concept Design Development Interior Architecture Project Management
Whether we are working with large commercial property portfolios looking to secure high-quality tenants or restauranteurs embarking upon a new venture, we are experts in the hospitality real estate arena: Site Selection & Feasibility Studies Demographic Studies Lease Negotiation Precinct Engineering Tenant Selection & Set-Up Support Landlord / Tenant Representation